Promatco is a company specialized in water supply using both flexible and rigid pipes.
They needed to create media to showcase their expertise at several trade shows. Following the first successful project with Pneumatis, the company wanted us to work together on a motion design video.
The video format chosen is very specific to the field of activity of Promatco. Screens used at shows are usually oriented in landscape format, here the screen is in portrait mode.
This orientation makes it possible to highlight the pipes in boreholes, which is the key element of the video.